Jennine Dwyer
Jennine Dwyer comes to X PRIZE with more than 15 years of experience in the sponsorship, public relations and marketing arenas, successfully supervising and developing strategic brand positioning, recognition and endorsement opportunities within the automotive, sports, and entertainment industries. This knowledge allows Ms. Dwyer to successfully oversee sponsor relations and activation among X PRIZE Title, Presenting, Category and In-Kind sponsors.
Prior to joining X PRIZE, Ms. Dwyer served as Marketing Director for General Motors’ brands, where she directed and executed multi-level consumer based experiential marketing programs generating both awareness and ROI for General Motors through marketing, media, advertising, and public relations. During her tenure within the automotive industry, Ms. Dwyer created and implemented regional and national based events incorporating such brands as the Tostito’s Fiesta Bowl, The GRAMMY Awards, NASCAR, NFL, PGA, NCAA and The Walt Disney Company.
Ms. Dwyer received a Bachelor of Science in Advertising/Graphic Design from Northern Arizona University.
